# Think Basis Inc. > Digital marketing agency specializing in lead generation for growth-focused businesses. 20+ years. Hundreds of millions in ad spend. Every client became the market leader. ## About Think Basis was founded by Nick Dumitru, who started in aesthetic practice marketing over 20 years ago. The agency has managed hundreds of millions in ad spend across plastic surgery, dermatology, medical spas, and multiple other industries. Nick authored "A Cut Above," the #1 book on Amazon in the Plastic & Cosmetic Surgery category. ## Expertise - Plastic surgery marketing and patient acquisition - Medical spa (med spa) marketing and advertising - Aesthetic clinic marketing and growth strategy - Healthcare digital marketing - Lead generation for high-ticket professional services - SEO, paid search (Google Ads), and conversion optimization - Practice management consulting - Website design for patient conversion ## Key Results - Toronto Cosmetic Clinic: 4 employees to 44, under $100K revenue to multiple seven figures - Toronto Plastic Surgeon: 72 to 125 surgical consults/month, BOTOX +83%, JUVEDERM +1,200% - Skin Vitality Medical Clinic: #4 to #1 Botox provider in Canada - Gartner Plastic Surgery: 1 struggling NJ location to 3 offices including Manhattan - My Plastic Surgeon: #1 in both organic and paid search ## Content - [Articles](https://thinkbasis.com/articles/): Marketing strategy, SEO, practice growth - [Podcast](https://thinkbasis.com/podcast/): Practice Perfect Podcast — marketing and operations for medical practices - [Case Studies](https://thinkbasis.com/case-studies/): Documented client results with metrics ## Contact - Website: https://thinkbasis.com - Email: info@thinkbasis.com - Phone: +1-888-418-5752 - Location: Markham, Ontario, Canada